Another collaboration with Simon Willows were these adverts for Persil ‘Small & Mighty’. The first ad we did features a variety of fireworks all made out of clothes, firing out of the bottle’s cap. A variety of puppetry techniques were employed to get the effects, including drill powered spinning clothes, a bungy cord powered exploding ball of clothes and a cable operated device known as ‘The Wheel of Misery’.
Persil ‘Small & Mighty’ -Fireworks
Early Storyboard 1
Early Storyboard 2
Simon Willows (Director)
Simon and Will
Will and Owen
Simon and Will test sock drills
Clothes rigged for a cap pop-out
Simon and Mike from Framestore
Will puppeteering a Sock drill
Owen and the Wheel of Misery
Sock drill Will
Will operating some trousers for a pack shot
The big exploding ball of clothes
Ball exploding
Persil ‘Small & Mighty’ -Ghost Persil ‘Small & Mighty’ -Pop Up